Knowing what you should say when an MMA sponsor asks you to tell them about yourself can be tough.
A lot of fighters need speech help but don't know where to start.
In fact, man don't even know they need it!
But speaking in a way that highlight your best points is crucial.
You don't need to go into some lengthy dialog though.
I'm going to give you some speech help. Use what you learn in this article and getting sponsors will be easy peasy.
Easy Speech Help
If a company wants to talk with you...are YOU prepared?
What will YOUR answer be when after all your hard work, a company rep comes up to you and says, "Hey, we've been watching you and we think you might be a good fit for our brand. Tell me about yourself."
Ah yes, the dreaded...
"TELL ME ABOUT YOURSELF"
So, what are you going to say?
If you're like most people you'll be caught completely off guard and will fumble your way through it. Ending up saying something irrelevant, boring, or worse yet, something nonsensical.
"I like turtles."
First impressions can make or break you so you MUST be on point when you are asked to talk about yourself.
And that's why I'm going to give you some much needed (but simple) speech help.
I'm going to give you a simple little elevator speech and a compelling followup!
It's all the speech help you need.
Below I'm going to show what to say. And at the end you'll have a chance to download a speech help template to help you quickly craft your speech.
Next week, I'll show you how to create a compelling followup. Use the elevator speech and a compelling followup and the company will be thinking, "Yup, this IS the fighter we want to work with!" so be on the lookout for that as well.
Let's Start On Your Speech Help
The elevator speech is short, sweet, and has a pinch of "Yeah, I'm awesome". Just enough to tease them into wanting to hear more.
It's called the "elevator speech" because if you were in an elevator and asked to talk about yourself, you would have about 20 - 60 seconds to talk. So it better be good.
Here are some tips:
- Use attention grabbing words/phrases.
Are you able to say you're the largest, the most exciting, the first, the original, or anything along those lines? If you can, use it. You don't want to blow yourself out of proportion but you DEFINITELY WANT TO TALK YOURSELF UP.
You must display confidence.
You want a balance but it's infinitely better to err on the side of being too boisterous rather than too meek.
- Talk about your unique points.
If you're not sure what your unique points are read this first, then come back to this article.
- Make it relevant to the interests of the company.
Make it a point to relate who you are and what you offer, to the desires of the person/company you're speaking with, and be specific.
For instance, say their company sells energy drinks marketed toward "extreme" types. Instead of saying you "like to drink energy drinks and have done some extreme sports" it would better to say something like "I have 2 fight of the night awards, and an undeniably exciting fighting style that adrenaline seekers relate to."
- Sell the relationship you offer with their target audience.
Many fighters sell themselves short by offering themselves as a commodity. Meaning, they focus on selling logo placement, ad space, etc.. While those are all important, that's not what you should focus on.
All those things can be purchased from any fighter, and perhaps for cheaper than what you're asking. There's a good chance other fighters will even offer it for free.
So you need to sell something that can't be bought with another fighter. The thing that can't be bought anywhere else is your relationship with your fans.
For example, notice how in the last bullet point I said "an undeniably exciting fighting style that adrenaline seekers relate to".
Focus on the relationships.
Speech Help Template
By now you may be thinking, "Hey, that's great. But what would be even greater is a speech help template as an example."
And you're right, that would be even greater. So I've included it for you!
Use it and you'll speak like a confident pro when you're told, "tell me about yourself."
Click the image below to download your elevator speech template now.